LuckySports worked closely developing the Bullying Awareness
& Literacy Program with Richard Astro, PHD - director of
education and service programs for the New York Mets and
Provost Emeritus at Drexel University.
Our Bullying Awareness & Literacy Program - “STRIKE OUT BULLIES" for schools was successfully introduced as a
pilot program to the Binghamton
School District, New York last year in partnership with the
New York Mets.
1) The “STRIKE OUT BULLIES" Program was created to
supplement existing Bully Programs
implemented already in place for schools and youth
organizations. LuckySports uses a baseball theme and sport
cartoon characters as a vehicle to help young people
understand the serious consequences of bullying and to
create interventions that can reduce or even eliminate it.
Also to show how to work together in making schools and
A child’s first time sports experiences will present them
with many new opportunities to interact with a wide range of
personalities. This may be the child’s first experience with
“demeaning words” as well as “supportive words”. Talking
loud to be heard and cheering are part of the youth sports
experience. Yelling, trash-talking, and name-calling are
not! Children need to be aware of the difference between
Learn how to establish a plan for understanding and teaching
a child about bullies on the baseball diamond. The Baseball
Bully teaches good behavior and sportsmanship to children
just starting to interact with sports teams, coaches, fans
The LuckySports players are sport cartoon characters in the
shape of sporting goods equipment. They live in lockers in a
magical place called SportsLand which floats on a cloud high
in the sky. There is always a sports game being played.
Whether it is baseball, soccer, tennis, basketball, golf, or
football... when one game is finished, another has begun.
Looking down Bubblegum Way, you will see these funny looking
characters laughing and playing sport games. TeamMates are
challenged by the antics and actions of the bully Hoo-Doo
Team and the infamous Coach Trouble in each sport. The bully
Hoo-Doos always try to overpower the TeamMates.
This wonderful story is fun way to teach about experiences
in early childhood sports. The Baseball Bully contain
messages and topics for discussion with the child. Ideal
for group reads or one-on-one.
“Students at Binghamton's Horace Mann Elementary School got
a visit from some local celebrities, players from the
Binghamton Mets.” Dr. Astro said. “The players stopped by
the school to read to students, and to speak to them about
the importance of combating bullying. The players say they
hope their influence will help the kids make smart
“Each year, the NY Mets organization offers to get involved
in our schools, and if we don’t take them up on the offer,
they’ll go to another district. I’d hate to have that
happen! As you saw last May, these young men are very
caring, professionals and great with the students. It’s a
fantastic opportunity for our schools.” said Mr. Stewart,
Principal at Binghamton's Horace Mann Elementary School.
The players brought excitement and energy to the two
programs with a festive kick-off held in the school's
gymnasium. The program was coordinated with the assistance
of Dr. Richard Astro.
The message was simple at Horace Mann Elementary:
reading and writing, and less bullying. Students heard the
message from several B-Mets players visiting the Binghamton
school. The players read from our BASEBALL BULLY BOOK to students, hoping
they will read fifteen minutes a day for nine days
encouraging the students to read.
As part of the program, the students were required to answer the questions asked in
their workbook/coloring book about what they read and then
had to share their writings with the class. Students handed-in their
workbook to the teacher where they were reviewed and graded.
Later, the information from the workbooks were transcribed
and entered into a personalized book with the student's photo and
name along with the baseball player's picture. Their books
were professionally printed and a presentation was made at a
Along with their personalized book, autographed by a
baseball player, the students and their families were
treated to a free baseball game and a free hot dog for their
participation in the “STRIKE OUT BULLIES"
For some students, the message goes further than academics.
"Our students in grades two and three will be writing
stories related to bullying and we're going to be working
with the Mets on reading and anti-bullying," says Mr.
Stewart adding, "The elementary school serves as the
foundation for not just education, but character building as
Mark Cohoon, Binghamton Mets pitcher said, "You get to see
the kids from the field. When they're in the stands, they
might get an autograph, but to come here and be in person
right up close with them, get to interact with them it makes
a huge difference and if that means one kid changing their
life, then it's all worth it.”